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Williamsburg VA Trader Joes

trader joes williamsburg

trader joes williamsburg

Grocery Shopping Choices in the Williamsburg/ James City County Va area:

The Williamsburg area’s variety of food shopping options is growing . Having shopped at Trader Joe’s and Whole Foods  when we lived in Annapolis Md we are eager to see the store the Trader Joe’s Store here in Williamsburg finally open on September 26, 2008. While there is a store in Newport News that is about a 20-30 minute trek down interstate 64. It will be nice to have one only minutes from our home. There is another Trader Joe’s opening in Richmond Va on Sept 26th as well.

Do you work at Colonial Williamsburg as a costumed interpreter and want to win a prize?

You’ll be expected at Trader Joe’s. The independent grocery opens on Monticello Avenue near New Town today at 9 a.m. with a traditional (for Trader Joe’s, that is) lei cutting by store Captain Dan Maize and First Mate Danny Owens. Regulars at the Trader Joe’s in Newport News will recognize these two guys, as they’ve both been at that store since it opened.

To honor Colonial Williamsburg, customers who dress in colonial-style outfits during opening weekend will receive prizes.

 A few of the Newport News crew will be on hand to keep customers happy, shelves stocked and questions answered.

The celebration won’t stop with the lei cutting. The store promises raffles, a variety of tasty samples and free stickers and balloons for the kids.

The 12,000-square-foot store – the same size as the one in Newport News – will be open daily from 9 a.m. until 9 p.m. Artwork at the store includes “local flair” that celebrates the rich history of the city, among them murals that feature the Governor’s Mansion, the Capitol, the Courthouse, Jamestown Settlement and the dock, the main sights of Colonial Williamsburg including a horse-drawn carriage taking tourists down Duke of Gloucester Street. One side of the store’s corridor features artwork from local elementary school students, which will rotate every month to feature new school art.

Another grocery store scheduled to open summer 2009 in New Town/ Settlers Market Williamsburg Va is a Wal Mart ” Neighborhood Market” . In addition there is a Harris Teeter Market being built across from the Kingsmill entrance on Rt 199 in the new Quarterpath Shopping Center.

The new Wal-Mart  Neighborhood Market is meant to appeal to a more upscale, health-conscious clientele. The two new choices come to a community that also has three Farm Fresh Stores,  the only two ( Richmond based) Ukrop’s stores in Hampton Roads,Two Food Lions Stores,  Fresh Market  and two ‘ Bloom’ stores that were converted from Food Lion Stores last year. The only two in the Peninsula area.

We always go there to find interesting food, Nationwide more and more shoppers are attracted to the eclectic, reasonably priced and healthy-lifestyle offerings at Trader Joe’s, giving the chain a strong cult following.

The Trader Joe’s chain has a unique position in the retail market. It doesn’t have a direct competitor because it is smaller and more specialized than a conventional store, but larger and more varied than a convenience store. Much of the store’s success is due to its private label brands, which take an interesting twist on familiar products such as macadamia nut popcorn, fresh pizza dough or a salsa making kit: fresh tomatoes, garlic cloves, a lime, a shallot and a jalapeno in one package. The stores also carry extensive selections of wine, liquor and beer at great prices.  Google ‘ Two Buck Chuck” to read an interesting story about their wine selling success.

They don’t offer everything which takes some getting used to. Produce and meat selection are minimal. It does have an unusual mix of organic and gourmet private label foods. While some other stores offer a  “one- stop-shopping” experience for essentials, Trader Joe’s stores requires that you make a special trip to purchase  imported cheeses, pita chips, frozen cheese enchiladas and inexpensive  bottles of Charles Shaw brand wine affectionately known in California as “two-buck Chuck.”

Although we don’t do the bulk of our shopping at Trader Joes’ we do have a list of about 15 to 20 things that we consistently buy there.

The chain was founded in 1958 in California by Joe Columbe  ,a Stanford business school graduate who started a small chain of convenience stores called Pronto Markets. Columbe changed the name of his stores to Trader Joe’s in 1967. The stores became mainstays in Southern California during the 1970s before expanding to other parts of the country. Aldi, a discount grocery chain based in Germany, bought Trader Joe’s in 1979 and has run the company since.

Coulombe’s goal was to create a gourmet store that would offer high quality food at reasonable prices. That balance was achieved by finding direct sources for products and selling them under company labels, a process that cuts out middlemen.

Trader Joe’s is  unusual in that 80 percent of the items in its store are private label, while most other retailers rely more on national brands made by outsiders.

The Hawaiian-themed decor and price labels that explain products give the stores a friendly vibe. Stores are also lined with chalkboard signs drawn by local artists. ”

Trader Joe’s offers  a wide selection or organic, gluten-free, vegetarian and imported products, as well as frozen prepared dishes. Samples are usually set out in the store.

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